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our latest thinking
Rocket's 2022 Brand Crush List
When it comes to social impact, we see a lot of the same brand names...
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Social Purpose Trends Snapshot: Quick Service & Fast Casual Restaurants
From the fastest growing, emerging QSRs to the best-in-class, established leaders in the space, this...
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Cannabis Trends in Social Purpose
As we look at the emerging sectors across today’s business landscape, the cannabis industry rises...
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Television's Impact Revolution
How Streaming Services AND Media Networks are Leveraging Content for Social Change Over the past...
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The Rise of Employee Activation
Employee engagement is evolving—rapidly. The pandemic has brought big challenges to traditional employee volunteerism models....
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Social Purpose for Emerging Brands
For the next generation of brands, the challenge when it comes to social purpose and...
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Corporate America + Racial Justice: Where Are We Now?
Black lives still matter. Nearly 9 months after the murder of George Floyd and the...
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Using Thought Leadership to Stand Out
Purpose-driven communications must evolve – using new channels, different approaches and unique messages to reach...
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Corporate And Employee Action in Election 2020
Individuals, communities and companies are seeking actionable ways to engage in this year’s election, though...
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The New Normal in Purpose: Housing & Workforce Development
Without a finalized stimulus bill and eviction protections in place, up to 40 million Americans--...
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Beyond the Statement of Support
If you are a corporate leader and recognize the urgency for your company to replace...
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Covid-19 Impact on CSR: Rocket + ACCP Industry Survey, May 2020
In May 2020, Rocket Social Impact and the Association of Corporate Citizenship Professionals (ACCP) partnered...
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Major Cause Awareness Dates- 2023 Snapshot
When it comes to social impact, aligning with key moments in the year is a...
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A Recipe for Success: Building an Employee Volunteerism Program
Looking to launch – or elevate – your employee volunteerism program but unsure where to...
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5 Tips to Recession-Proof Your Social Impact Program
In a recent survey, financial and economic experts estimated a 55% chance of a recession...
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A New Era of Call-to-Action Campaigns
At Rocket, we believe deeply that every nonprofit’s needs are uniquely their own. However, we...
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Mental Health Nonprofits to Watch
At Rocket, we believe that mental health is essential to everyone's overall well-being. That's why,...
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Crypto for Good: Leveraging Cryptocurrency to Drive Nonprofit Growth
Bitcoin? Blockchain? NFTs? We get it -- digital technologies can seem confusing and overwhelming if...
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Key CSR Industry Awards, 2022 & Beyond
With awards season in full swing, Rocket put together this list of upcoming CSR Industry...
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Major Cause Awareness Dates - 2022 Snapshot
It's that time of year again! Check out Rocket Social Impact's 2022 Cause Awareness Calendar;...
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Working Together to Save Lives: Corporate America Meets Vaccine Distribution
Throughout 2020 we witnessed a rise in corporate interest and investment in specific issues and...
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2021 Purpose Resolutions
As we close this very long chapter called 2020 and turn a new page into...
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Major Cause Awareness Dates - 2021 Snapshot
From the Go Red campaign to Breast Cancer Awareness Month, Movember to Election Day, Giving...
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Social Impact Podcast Playlist 2020
Our team has found solace in many great purpose-driven leaders’ voices during this time, and...
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