Brands often say they embrace community and social impact. But how are they really engaging customers in both?
One way to authentically empower and engage customers and employees alike is to give them a say in what causes and nonprofits a brand supports. We’re beginning to see it more and more, as a way to deepen relationships with customers and make social impact initiatives more personal.
Read on for examples of brands who have included voting programs as a part of their social impact strategy, along with Rocket’s key tips and considerations if you’re considering it for your organization.
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