inspired by:
inspired by:
We’re on a mission to chart new paths that take your purpose further.
We’re a challenger agency for brands that want to challenge the traditional approach.
Our team of experienced social impact strategists and communicators is empowered by a love for working with brands and organizations looking to disrupt the status quo and achieve better business and greater good.
Our experience is the fuel, our collaboration the vehicle. If you’re ready to chart new paths and discover new trajectories, climb aboard. All systems go.
We’re a challenger agency for brands that want to challenge the traditional approach.
Our team of experienced social impact strategists and communicators is empowered by a love for working with brands and organizations looking to disrupt the status quo and achieve better business and greater good.
Our experience is the fuel, our collaboration the vehicle. If you’re ready to chart new paths and discover new trajectories, climb aboard. All systems go.
ourservices
csr strategy
Strategy & Program Development
• Strategic Philanthropy
• Sustainability
• Employee Engagement
Program Positioning and Messaging
Partnership Development
Consumer Activations
Goal Setting & Measurement Strategies
csr communications
Proactive Media Relations
Thought Leadership Strategies
Influencer Strategies
Digital Strategies
Content & Asset Creation
corporate partnerships strategy
Opportunity Assessment
Positioning, Packaging & Pricing
Prospect Pipeline Development & Outreach
Tailored Concepts for Prospects
Soup-to-Nuts Call-to-Action Campaign Development
Integrated Activations and Amplification Plans (e.g. media and influencer strategy)
creative services
Marketing Materials
Video Storytelling
Visual Identities
ourteam
EXPERIENCE SNAPSHOT:
Mayor of New York, International Olympic Committee, Coca-Cola, US Telecom, Reading Is Fundamental
INSPIRATION:
Four year old Alex Scott, whose lemonade stand has raised over $200 million so far for pediatric cancer research. Baltimore Ravens quarterback Lamar Jackson who wears a t-shirt under his uniform that reads “No one cares. Work harder”. Humility, hunger and hustle.
Rich Maiore
CEO
EXPERIENCE SNAPSHOT:
National Park Foundation, American Airlines, Make-A-Wish America, March of Dimes, Roark Capital
INSPIRATION:
Seeing the world through travel, connecting over a great meal, fearlessness, brands working to move the needle on social issues, my family
Melanie Newell
President
EXPERIENCE SNAPSHOT:
lululemon athletica, Ben & Jerry’s, Dunkin’ Joy in Childhood Foundation, Bosch Community Fund, The Robotics Education & Competition (REC) Foundation
INSPIRATION:
Ruth Bader Ginsberg, Greta Thunberg, Glennon Doyle
Jenn Debarge-Goonan
Senior Vice President
EXPERIENCE SNAPSHOT:
Samuel Adams, Angry Orchard, Truly Hard Seltzer, Samsung, Fresenius Kidney Care
INSPIRATION:
My family and especially my fearless kiddos who dream big, kindness, people who help others, Lake Winnipesaukee, New England beaches, Rose', and pizza. Always pizza.
Suzanne Pace
Vice President
EXPERIENCE SNAPSHOT:
Starbucks, Yum! Brands, Taco Bell Foundation, Boys & Girls Clubs of America, Get Schooled, WNBA
INSPIRATION:
Helping iconic brands stand for good in communities where they do business & in the minds of their consumers. Experiencing life's simplest moments through my two son's eyes.
Ashley Asbra
Vice President
EXPERIENCE SNAPSHOT:
Starbucks, Timberland, Dunkin', CVS, IKEA
INSPIRATION:
Cultural change through digital communication, my family, skilled craftspeople.
Mike Hollywood
Vice President, Digital
EXPERIENCE SNAPSHOT:
Make-A-Wish Foundation, IKEA Foundation, Western Union Foundation, Kind Foundation
INSPIRATION:
Simple unprovoked acts of kindness - a friendly smile, a door held open, a warm greeting from an unfamiliar face. The kindness of strangers is a powerful reminder that we are all connected.
Kelly Faville
Account Specialist
EXPERIENCE SNAPSHOT:
March of Dimes, PKD Foundation, KMBC-TV
INSPIRATION:
The wonder, joy, perseverance and boundless energy of my 3 exhausting children. Trying things that push me outside of my comfort zone. (and maybe scare me a little) Cherished people that just make life better. Kindness not because it's called for, but because it's possible. Making a difference where and when it matters.
Jennifer Robinson
Account Specialist
EXPERIENCE SNAPSHOT:
Bleacher Report, Thumbtack, Samaschool, Upwardly Global, International Rescue Committee, ESPN, Nike
INSPIRATION:
Niurka Meléndez and Héctor Arguinzones who, after arriving in the United States as asylum seekers from Venezuela, founded Venezuelans and Immigrants Aid (VIA) to help displaced people adapt and integrate into New York City quickly and safely.
Drew Yukelson
Account Director
EXPERIENCE SNAPSHOT:
The Make-A-Wish Foundation, ViacomCBS, ESPN, Activision Blizzard
INSPIRATION:
As the only girl in an all boys baseball league, I am inspired by Jen Welter, the first female coach in NFL history. She is changing traditional gender stereotypes and is a voice for girls around the world.
Julia Broudy
Senior Account Manager
EXPERIENCE SNAPSHOT:
First Republic Bank, Cradles to Crayons, United Way
INSPIRATION:
Making connections with strangers while traveling (you always hear the greatest stories when you have the courage to strike up a conversation!), being on top of a mountain, live music, and a stellar first bite of food.
Meghan Vogel
Senior Account Manager
EXPERIENCE SNAPSHOT:
The Boston Beer Company, Samuel Adams, SUBWAY restaurants, SUBWAY Kids
INSPIRATION:
Passionate and innovative entrepreneurs, days by the ocean, a well-crafted IPA, my family, kind compassionate people who do for others
Michelle Diamandis
Account Specialist
EXPERIENCE SNAPSHOT:
Bosch, T-Mobile, Timberland, Berklee College of Music, Degree
INSPIRATION:
Nature, creative office spaces, a better world and life through design.
Leesa Coyne
Head of Creative
EXPERIENCE SNAPSHOT:
Ornami Skincare, Quickbase, TJX Companies, Sexual Violence Prevention Association
INSPIRATION:
Any and all forms of storytelling and art (especially musical theatre!), my family -- my parents in particular -- being in nature, and looking up at the leaves..
Ariana Aguero
Marketing Coordinator
EXPERIENCE SNAPSHOT:
coming soon!
INSPIRATION:
coming soon!
Michael Fields
Account Specialist
EXPERIENCE SNAPSHOT:
League of Women Voters, Rebuilding Together, Dunkin’ Brands , NASCAR Foundation, National Wildlife Federation
INSPIRATION:
Children all over the world performing random acts of kindness, connecting people and causes, the breathtaking beauty of Arizona where there’s always more to explore
Amy Bretherton
Research Associate
EXPERIENCE SNAPSHOT:
Spotify, AGI Search Consultants
INSPIRATION:
The ability to learn and exchange knowledge with an empathetic and compassionate lens using strategy, media, and communications.
Jenny Ha
Intern