inspired by:
inspired by:
We’re on a mission to chart new paths that take your purpose further.
We’re a challenger agency for brands that want to challenge the traditional approach.
Our team of experienced social impact strategists and communicators is empowered by a love for working with brands and organizations looking to disrupt the status quo and achieve better business and greater good.
Our experience is the fuel, our collaboration the vehicle. If you’re ready to chart new paths and discover new trajectories, climb aboard. All systems go.
We’re a challenger agency for brands that want to challenge the traditional approach.
Our team of experienced social impact strategists and communicators is empowered by a love for working with brands and organizations looking to disrupt the status quo and achieve better business and greater good.
Our experience is the fuel, our collaboration the vehicle. If you’re ready to chart new paths and discover new trajectories, climb aboard. All systems go.
our services
for brands:
csr strategy
Assessment
Strategy & Program Development
• Strategic Philanthropy
• Cause Marketing
• Sustainability
• Employee Engagement
• Program Positioning and Messaging
Stakeholder Engagement Plans
• Issue Positioning
• Partner Identification & Vetting
• Giving Criteria & Policies
Multi-Year Roadmapping
Goal Setting & Measurement Strategies
csr communications
Proactive Media Relations
Thought Leadership Strategies
Internal Communication Strategies
Marketing Program Development
Digital Communication
Messaging & Storytelling Creation
Materials Development
for non-profits:
corporate partnerships strategy
Asset Evaluation & Opportunity Assessment
Positioning, Packaging & Pricing
Prospect Pipeline Development
Outreach Support
Issue Thought Leadership Strategy
Tailored Concepts for Prospects
Staff Training & Education
campaign development
Soup-to-nuts call-to-action campaign development
Positioning, packaging and messaging
Corporate revenue strategy
Integrated activations and amplification plan (e.g. media and influencer strategy)
creative services
Marketing materials
Video storytelling
Visual identities
Collateral material
Digital assets
ourteam
Rich Maiore
President
EXPERIENCE SNAPSHOT:
How much time do you have?
INSPIRATION:
The Rocket Team
Melanie Newell
Senior Vice President
EXPERIENCE SNAPSHOT:
National Park Foundation, American Airlines, Make-A-Wish America, March of Dimes, Roark Capital
INSPIRATION:
Seeing the world through travel, connecting over a great meal, fearlessness, brands working to move the needle on social issues, my family
Jenn Debarge-Goonan
Senior Vice President
EXPERIENCE SNAPSHOT:
lululemon athletica, Ben & Jerry’s, Dunkin’ Joy in Childhood Foundation, Bosch Community Fund, The Robotics Education & Competition (REC) Foundation
INSPIRATION:
Ruth Bader Ginsberg, Greta Thunberg, Glennon Doyle
Suzanne Pace
Vice President
EXPERIENCE SNAPSHOT:
Samuel Adams, Angry Orchard, Truly Hard Seltzer, Samsung, Fresenius Kidney Care
INSPIRATION:
My family and especially my fearless kiddos who dream big, kindness, people who help others, Lake Winnipesaukee, New England beaches, Rose', and pizza. Always pizza.
Mike Hollywood
Head of Digital
EXPERIENCE SNAPSHOT:
Starbucks, Timberland, Dunkin', CVS, IKEA
INSPIRATION:
Cultural change through digital communication, my family, skilled craftspeople.
Leesa Coyne
Head of Creative
EXPERIENCE SNAPSHOT:
Bosch, T-Mobile, Timberland, Berklee College of Music, Degree
INSPIRATION:
Nature, creative office spaces, a better world and life through design.
Tara Olivier
Account Lead
EXPERIENCE SNAPSHOT:
US Bank, Roark Capital, Visa, Boys & Girls Clubs of America
INSPIRATION:
The imagination and innocence of my 3 children, a long run on a rainy day, people who have been knocked down and get back up even stronger, companies that boldly support causes that others won't.
Amy Bretherton
Research Associate
EXPERIENCE SNAPSHOT:
League of Women Voters, Rebuilding Together, Dunkin’ Brands , NASCAR Foundation, National Wildlife Federation
INSPIRATION:
Children all over the world performing random acts of kindness, connecting people and causes, the breathtaking beauty of Arizona where there’s always more to explore
Tanya Coventry-Strader
Account Lead
EXPERIENCE SNAPSHOT:
Carter’s Babies and Kids, OshKosh B’Gosh, Cartoon Network, Build-A-Bear Workshop
INSPIRATION:
My teenage daughter. I am constantly amazed by her ability to absorb information, learn and quickly pivot.
Kelly Faville
Account Lead
Erica Kendall
Account Specialist
Ken Freitas
Account Specialist
Will Knowlton
Intern Extraordinaire
INSPIRATION:
As a long time New York Giants fan, watching Eli Manning win two Superbowl Championships and start 210 consecutive games in the NFL had a large impact on my youth. I was and am still today inspired by his leadership, loyalty and dedication to his teammates and the game of football.