CASE STUDY

COCA-COLA

CLIENT:

Coca Cola

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THE MISSION

Coca-Cola came to Rocket on a mission to rebrand their employee volunteerism program across North America.

THE MISSION

Rocket created Community Konnect, an evergreen, Coca-Cola branded employee volunteerism program. The program is comprised of four employee activations that align with key moments throughout the year, such as Martin Luther King Jr. Day of Service, to maximize impact and engagement.

From strategy to implementation, we worked to ensure Community Konnect was set up for a successful launch with a clear plan to grow. As part of our support services we provided the program’s branded name, key messaging, a YOY growth plan, volunteer opportunities, trackable KPI’s, social assets, and an incentives program blueprint.

THE MISSION

Activated 60+ new nonprofit partners
Engaged over 500 associates
Sparked 14X YOY increase in company-wide volunteer hours​

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Rocket Social Impact LLC
50 Slough Road
Harvard, MA 01451
PHONE
Ph: (978) 790-6225
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EMAIL
info@rocketsocialimpact.com
MAILING ADDRESS
Rocket Social Impact LLC
50 Slough Road
Harvard, MA 01451
PHONE
Ph: (978) 790-6225
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