CASE STUDY

Dunkin' joy in childhood foundation

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Dunkin' Joy in Childhood Foundation

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THE MISSION

Rocket partnered with the Dunkin' Joy in Childhood Foundation to increase overall visibility with community strategy and execution to highlight how the Foundation brings joy to children battling hunger or illness.

LIFT OFF

Rocket generated broad national and local awareness by driving positive news and content across owned channels and media such as thought leadership opportunities with Authority, Changemakers Within podcast, and others.

We also leveraged partnerships with well-known brands such as Bark and PopSockets to reinforce the Foundation’s mission and developed the social media strategy including collaborating with a range of social media influencers and partners.

THE RESULTS

Generated widespread media attention in top national lifestyle media including Elite Daily, People.com, Thrillist & more
Developed a multi-year campaign that mobilized influencers to promote the Foundation at no cost
Gained a World Changing Idea award from Fast Company
Significant expansion of influencer outreach and awareness

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EMAIL
info@rocketsocialimpact.com
MAILING ADDRESS
Rocket Social Impact LLC
50 Slough Road
Harvard, MA 01451
PHONE
Ph: (978) 790-6225
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